Specialized Elite Store Grand Opening

specializedNamibian cyclists can look forward to a superior retail experience with the launch of the country’s first Specialized Elite Store at Cycletec this Friday and Saturday. After 12 weeks of building and renovating, Cycletec will open the doors to the cycling public and invited guests over the coming weekend. Boasting with a brand new interior, state of the art workshop and dedicated retail experiences catering to all cyclists, the store promises a cycling experience not before seen in Namibia.

Specialized is the world’s leading bike brand, a title they have worked hard to achieve. Through aggressive innovation and out-of-the-box thinking, they have secured their spot at the top of the cycling game across all facets of the sport. From Tour de France and World Cup domination, to a dedicated females and kid’s line, there is nothing they can’t do. All of this will be showcased in the new Elite Store.

Cycletec has been at the forefront of Namibian cycling for almost 2 decades, with owners Frank Bombosch and Patrick de Goede bringing a wealth of knowledge to their business. As accomplished endurance athletes, their motto” We live what we sell” is evident in their customer orientated approach. Although Specialized forms the backbone of their business, the store stocks popular brands like Giant, Silverback, Giro, Assos, Oakley and many more, thereby ensuring a comprehensive range that covers every riders’ needs.

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